This qualification reflects the role of individuals who possess a sound theoretical knowledge base in marketing management and demonstrate a range of managerial skills to ensure that marketing functions are effectively conducted in an organisation or business area. Typically they would have responsibility for thework of other staff and lead teams in conducting marketing campaigns.
Possible job titles relevant to to this qualification include: Marketing manager, marketing team leader, product manager, public relations manager.
- Certificate IV (BSB41307) in Marketing or
- Other relevant qualification and
- Completed Year 12 or overseas equivalent
English: Minimum score of IELTS 5.5 or equivalent or an English proficiency of intermediate level or above from any NEAS accredited ELICOS